Faster Project Creation, Smarter Tags, and a Reimagined Snapshot Brand Analysis

Performance boosts for large projects

We continue to prioritize reliability - especially for large-scale projects. We’ve fixed key reliability issues so even high-volume workloads run more smoothly end-to-end.

Improved crawl reliability means projects built from URLs now complete successfully more often, even with tricky domains that LLMs may struggle with.

Under the hood, we’re overhauling XOFU’s task infrastructure to make handling large workloads more stable and ready for future scale.

Edit prompts and tags after project creation

You can now add prompts, modify existing prompts, add tags, and update existing tags even after you generate a project.

All of these edits are managed from the prompts sidebar, giving you more flexibility to refine projects as your strategy evolves.

Updated tag performance page

The tag performance page has been refreshed to make it easier to see how you’re performing at a glance.

Quickly drill into how you and your competitors are doing for each bundle of prompts grouped under a tag, so you can spot strengths, gaps, and opportunities faster.

Automatic competitor selection

During project creation, recommended competitors are now preselected for you, cutting setup time for brand audits and competitive reviews.

You still have full control—you can add or remove competitors at this stage to match your specific analysis needs.

“Snapshot” brand analysis upgrade

The former BoFu Brand Analysis has been reimagined as Snapshot, now featured prominently in the main menu.

Snapshot gives you a fast, focused view of how your brand is showing up, and you can also bulk upload prompts here to power deeper analysis.

Try the new XOFU experience

If you haven’t tried the platform in a while, remember that every account gets 1 free project. You can always deactivate your current project to explore the new project creation flow, or edit an existing project’s prompts and tags in the prompts sidebar.

We’re excited for you to try these updates and see how they can bring even more value to your brand projects. If you have any questions about the XOFU platform or how to improve your LLM visibility, please reach out to us!

Thanks for your support,
The XOFU Team